Hard Rock takeover gives Jack Casino a new owner, new name. What about a hotel?

Hard Rock International is buying Jack Cincinnati Casino and Turfway Park. 

On Friday, Jack Entertainment announced that it has entered into contracts to sell Jack Casino in Downtown Cincinnati and Turfway Park in Florence to Hard Rock International and VICI Properties for $780 million, pending regulatory approval.

“We look forward to introducing our unique brand of casino entertainment to Cincinnati," said Jim Allen, CEO of Hard Rock International. 

Hard Rock officials were tightlipped about potential upgrades to the property.

Half their casinos have Hard Rock Cafes – including the Hardrock Rocksino (the old Northfield Park race track with slots gambling added) in suburban Cleveland, until it was sold to MGM late last year.

Hard Rock was also mum on whether they were considering building a hotel on the property – 9 out of 11 of their casinos have hotels. Company officials said new property improvements will be announced later this year.

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