Coming down the escalators onto the first floor of the JACK Cleveland casino, visitors are now met with a new sight.
A large video wall sports Blackjack, Baccarat, Roulette and Craps. There's a live DJ. Moving lights twist and turn on the ceiling. Dealers with head-worn microphones double as entertainers. This is the Synergy Arena, a new concept fusing electronic table games, live games and a host of features designed to entice millennials.
See what the room looks like and what it offers in the video above.
The Synergy concept was piloted by JACK Entertainment in its Greektown Casino in Detroit a year ago and is now being incorporated in Cleveland as well as JACK Cincinnati.
"What this type of environment offers our players is the opportunity to go and learn new games. It's very intimidating going to a live Craps table if you don't know how to play Craps," said Angela Matthews, senior vice president of gaming and innovation for JACK Entertainment.